Roush Gives Ford F-250 Super Duty a Super Makeover
The Ford brand has long been synonymous with unbridled power under the hood, and the vehicle that comes to mind when consumers think of the Ford company is undoubtedly the truck. (Well, some may think of the Ford Mustang too, but the truck is definitely king.) With the Roush Ford F-250 Super Duty, Ford’s capitalizing on its trucking image of being “built Ford tough” and maxing it out. But that’s not all—Ford has called on Jack Roush, former Ford engineer, one-time college physics teacher, and a lifelong legend of the drag, road, and NASCAR racing circuits, to give the Roush Ford F-250 Super Duty a supersized makeover.
Roush’s Legendary Status in the Motor World
So what makes Jack Roush so special? Let’s look at some of the reasons Ford selected Roush as the mind behind the design of its new Roush Ford F-250 Super Duty. Academically, Roush holds a bachelor’s degree in mathematics with a minor in physics from Berea College as well as a master’s in scientific mathematics from Eastern Michigan University.
Roush has led his NASCAR team (Roush Fenway Racing) to greatness with 31 seasons of racing splendor, championship titles in the top three NASCAR divisions, and a NASCAR record of 325 wins.
All those victories add up to make Roush and his team the most-awarded group of drivers in NASCAR history.
From a statistics perspective, Roush’s premiere NASCAR team has 1,300+ top five titles, 2,300+ top 10 rankings, 66,000+ laps in the lead, and more than a million miles around the track in NASCAR races.
Roush has been a nominee for the NASCAR Hall of Fame in both the 2017 and 2018 classes.
In addition to Roush Fenway Racing, Roush’s motorsports history includes such attention-grabbing names as his Monster Energy racing partnership with driver Mark Martin, the engine shop Roush Yates Engines with Doug Yates, Jack Roush Performance Engineering, and participation in series from the Sports Car Club of America and International Motor Sports Association.
His company, Roush Industries, Inc., is known for its work within the transportation industry on engineering, management, and prototype services. It’s also spread into engineering and manufacturing in the worlds of motorsports, aviation, sports equipment, and electronics.
Features Roush Added to the Roush Ford F-250 Super Duty
With Roush’s exemplary history in motorsports and engineering in mind, let’s take a look at what he’s done to make the Ford F-250 his own. Packages start at $13,880, and cost varies depending on how each driver chooses to style his or her truck. A completely tricked-out Roush Ford F-250 Super Duty will add just over $16,000 to the truck’s base pricing.
To kick things off, Roush added an off-road performance suspension upgrade, which lifts the F-250 Super Duty an inch and a half more off the asphalt than the standard model. Then he amped up the truck where it meets the pavement, making use of the extra room from the lift with Roush 20-inch wheels and 35.3-inch BF Goodrich KO2 all-terrain tires that come complete with stiffened sidewalls. The wheels also offer integrated bead protection that’s visible in their black and gray rings.
Stylish body additions include fender flares, and a range of graphics drivers can mix and match to make their Roush Ford F-250 Super Duty their own. Hood and rocker decals are available in an array of colors that can be customized to the consumer’s liking. There’s also a branded windshield banner as well as an American flag and side stripes to complete the look.
To the inside of the cab, Roush added custom heavy-duty floor mats by WeatherTech, so you can work hard and get your boots dirty without worrying about damaging the interior. Embroidery emblazons the headrests with the “Roush” name, and he’s also added a numbered badge to the console.
And what about what’s under the hood? All these additions haven’t been counteracted by diminishing the F-250 Super Duty’s safety, reliability, payload, warranty, or towing capacity one bit. Consumers can also choose between gasoline or diesel power. Diesel drivers also get a stainless steel DPF-back-exhaust system to amp up the truck audibly as well as visually. Additional options include a console vault and off-road utility kit. And drivers are protected under warranty for three years or 36,000 miles.
The Roush F-250 Super Duty Builds on Ford’s Legacy
Ford is unique in its two-pronged domination of the truck market. That’s because Ford trucks are consistent winners in both safety and popularity. Let’s take a look at the specific ways Ford has shown consumers its commitment to safety—and Ford truck drivers have returned the favor by making Ford a bestseller time and time again.
Ever since the early 1980s, the Ford F-150 has been the most popular truck on the market. Not just that—it’s been America’s bestselling vehicle overall each year.
The aluminum-body Ford F-150 was the only model to achieve a score of “good” out of six trucks rated for passenger protection by the Insurance Institute for Highway Safety in a small overlap front crash test.
The IIHS also gave the F-150 SuperCrew truck its top rating of Top Safety Pick in 2015. In response, Ford’s engineers and design team tweaked the F-150 SuperCab, allowing it to join the SuperCrew and share this title in 2016.
Ford is a brand that knows where its bread is buttered. With the Mustang and Focus as exceptions, Ford will begin to solely focus on producing trucks, SUVs, and commercial vehicles, with those models set to account for 90 percent of Ford’s business starting in 2020.
Don’t Just Take Our Word for It
Experience the power and style of the Roush Ford F-250 Super Duty for yourself at your local Ford dealership. You can test drive the Roush F-250 Super Duty, not to mention make it your own, at your convenience—this truck has already arrived on dealer lots around the country. DePaula Ford’s associates are here to answer your questions and help you arrange a driving session whenever you like. So give us a call, send an email, or simply stop by and tell us you’d like to drive the Roush Ford F-250 Super Duty today.