Ford Vehicles Win Three 2018 SEMA Awards
Ford Wins Truck of the Year, Car of the Year & Sports Compact of the Year
This fall, three Ford fan favorites collected Vehicle of the Year awards at the 2018 Specialty Equipment Market Association show (SEMA), quite astounding considering there were only five categories in total.
Receiving top honors for Ford were the F-Series, the Mustang, and the Focus.
To be considered, only current models or next-year models are considered. A panel of experts then narrow the selection to a defined group of candidates. These SEMA member experts represent the front line when it comes to influential enthusiast car culture.
According to SEMA, the awards represent the collective voice of the industry, proving Ford has continued to hold its place in the auto industry, consumers, and the aftermarket community.
F-Series Wins Truck of the Year
Since its debut, the F-Series has been awarded SEMA Truck of the Year for eight continuous years. Most recently, in 2016 and 2017, the F-Series also took home the award for Hottest Truck.
The 2018 model-year was important for the F-Series, with a thorough redesign for the lineup, including the F-150.
The F-150 stands above the competition and has been the best selling full-size pickup truck in North America for over 30 years.
Not only did the latest incarnation win top honors at SEMA, but it was also named the 2018 Motor Trend Truck of the Year. This marked the fifth time the F-150 was presented with Motor Trend’s award.
As of October 2018, nearly 750,000 units have been sold in North America, not including the F-650 or the F-750.
Mustang Wins Car of the Year
The Mustang has been part of Ford’s vehicle lineup since April 1964 and has proved to be an icon that can withstand the test of time.
This is the fourth time the SEMA Car of the Year honor has been awarded to the Mustang; in 2016, it was also honored with the award for Hottest Coupe.
These aren’t the first awards for the American muscle car either. The Mustang has been on Car and Driver’s 10 Best list for eight years, with a ninth year expected. The Mustang has also won Motor Trend Car of the Year in 1974 for the Mustang II and then again in 1994.
As of October 2018, almost 67,000 units have been sold in North America.
Focus Wins Sport Compact of the Year
This model has also seen its share of victories since being introduced to the Ford vehicle lineup.
Rounding out the wins for Ford is the Focus, named Sport Compact of the Year for its fourth year.
Previously, the Focus won the Hottest Hatch award in 2016 and 2017. The Focus ST and Focus RS models have proven to deliver the powertrain and style consumers desire.
Other awards given to the Ford Focus include the 2010 J.D. Power Highest Quality Compact Car and Auto Guide’s Car of the Year in 2017.
As of October 2018, the Focus has sold more than 105,000 units throughout North America.
Being awarded top honors for three different models is an amazing accomplishment for any automaker, and one that will propel Ford into the coming model season.